The One for Nature (EcoTourism Project)

[Admin]

Tourism is growing But how to grow to be sustainable?

When the first choice Of tourists who choose to pin Thailand Destination is inevitable, travel to experience the complete nature Variety of forests, mountains or the sea

To be able to stand a competitive edge in the tourism industry Is to maintain the integrity of nature as much as possible

Which must start from creating good conscience for those who travel As well as creating a sustainable tourism trend with environmental awareness (Responsible tourism) for tourists and those involved And also in line with current global trends that everyone is taking to take care of the environment seriously

[Admin]

‘The One for Nature’

     Tourism Authority of Thailand (TAT) together with the Department of Marine and Coastal Resources (DMCR) government agencies And entrepreneurs Koh Tao Surat Thani Province Join forces to jointly organize "The One for Nature" project to promote tourism in Thailand in the nature conservation or "Responsible tourism"

Promote public awareness for Thailand to be a sustainable popular tourist destination For tourists around the world, operating in 3 ways

1. Insert the concept of preserving the natural environment in the minds of tourists. And use the strategy to communicate with foreign tourists To push to become a worldwide trend with online channels

2. Organizing field campaign activities in 3 popular tourist areas in Chiang Mai Phuket and Koh Tao, Surat Thani

3. Organizing material placement activities for the restoration of coral reef ecosystems at Ko Tao, Surat Thani Province, in collaboration with the Department of Marine and Coastal Resources. Local authorities And entrepreneurs in the area as well

[Admin]

     For the project "The One For Nature" is defined as everyone can be a part of tourism that recognizes responsibility for tourist attractions and nature. By using strategies to communicate with foreign tourists To drive a global trend with online channels, including the use of foreign key influencers and online activities via microsite, inviting you to be part of the Responsible Tourism concept.

     Including fieldwork activities at 3 main provinces which are popular tourist spots such as Chiang Mai, Phuket and Ko Tao, Surat Thani In order to communicate the concept of preserving the natural environment through activities by exchanging plastic for the sticker symbol that shows the promise of nature at the booth

     And can also bring the shirt to be screened as the said pattern as well The bottles that have been donated will be donated to make the monk's robes.

     In addition, there are coral restoration activities. In collaboration with the Department of Marine and Coastal Resources (DMCR) to create natural coral simulation materials Which the raw materials are environmentally friendly under the sea Special appearance design and can be developed into a diving spot in Thailand in the future Which has already been implemented on January 11, 2020

[Admin]

Conclude

     The One for Nature campaign from the Tourism Authority of Thailand (TAT) is one of the interesting strategies for attracting foreign tourists to eco-tourism in Thailand. Certainly, both experience and true nature access It is also the beginning of cultivating a new era of tourism that is not destroyed. Activities that may be able to help develop and maintain the abundance of nature to be with this world for a longer time as well.

[Admin]

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https://www.theonefornature.com/